Services · The Walker Group

Three practices. One mission.

Production, Consulting, and Creative Strategy — for artists, institutions, and the people who move culture forward. Every engagement starts with a decision the business will live with.

Practice 01

Production.

Music direction, playback engineering, and show file architecture for tours, residencies, broadcast, and one-off flagship moments. The system behind the show — built so it holds under pressure and travels without you.

Who it's for

Touring artists with arena/stadium ambitions
Labels prepping album cycles and residencies
Broadcast producers with tight technical windows
Music directors who need a partner, not a hire

What we deliver

MD notes, click tracks, and stem architecture
Playback rig design and redundancy plans
Rehearsal schedules and staffing frameworks
Show files that another engineer can pick up cleanly

How it moves

Scope + rehearsal calendar within two weeks
Full show file draft before first band rehearsal
On-site support through opening week
Handoff document for continuing crew

Bringing a tour, residency, or broadcast to life?

Start a project

Practice 02

Consulting.

Direct access to Trill for the decisions you can't afford to get wrong. Office Hours for a single question, the MD Intensive for a full framework, and custom advisory engagements for teams that need someone in the room.

Who it's for

MDs preparing for their first tour
Artists auditioning their live team
Managers writing show budgets
Institutions building programs from scratch

What we deliver

Ask Trill · $97 — one 30-min call, one clear answer
MD Intensive · $1,497 — four weeks, 10 seats, full Playbook included
Custom retainer · from $5K/month — teams that need someone in the room
Written follow-up on every engagement

How it moves

Scoping call → written proposal → deposit
Set cadence: weekly, biweekly, or per-milestone
Notes and next actions after each session
Clear exit — no forever contracts

One question, or a whole framework?

See the tiers

Practice 03

Creative Strategy.

Longer arcs. Album cycles, brand launches, artist development, and the through-line that connects records, live shows, and cultural moments. This is where production and consulting fold into a single operating rhythm.

Who it's for

Developing artists preparing to launch
Established artists entering a new era
Labels shaping catalog rollout
Founders building creator-facing companies

What we deliver

Career operating plans and cycle calendars
EPK production and positioning
Live-show storytelling arcs
Team architecture and role clarity

How it moves

90-day discovery and audit phase
Written strategy document with milestones
Quarterly reviews with the whole team
Documented handoff at contract close

Ready to plan the next era, not just the next release?

Start a conversation

Honest answers, no fluff.

Do you take on new production clients year-round?

Yes, with a scoping call. We turn away more projects than we accept — the ones we do take get the calendar space they need.

What is the minimum engagement?

$97 for a 30-min Ask Trill call. $1,497 for the MD Intensive cohort. Custom production and advisory engagements start at $5,000.

Do you work with institutions, or only artists?

Both. We've built programs and strategy for schools, festivals, faith-based institutions, and creator-facing companies. The methodology is the same: clarity on outcomes first, systems second.

How do we start?

Use the contact form or book Office Hours. If it's a fit, you'll get a scoping call within a week and a written proposal within two.

What is not a service?

We don't ghost-produce, don't broker deals, and don't do artist management. Our lane is production, consulting, and creative strategy — everything else, we refer out.

Let's build something meaningful.

Every serious engagement starts with a real conversation. Tell us what you're building — we'll tell you whether we're the right partner and, if not, who is.

Start a project